The 1st YBW Photo-shoot

So its probably about time for a little photo-shoot of the collection so far.  Doing it in a classic YBW DIY style I've borrowed a mates DSLR taking the photos myself and roped in good friend Rosanna for some modelling.  She's got such an awesome style and the right look for the YBW range.  Trying to make the most of what sun we had, we shot this all in my back garden on a sunday afternoon.  Despite not having a great deal of sun and being a tad rusty with a proper camera It was a good day.
Roz prepping herself for the day.  Gotta tame that mane.


I'll be posting more up soon and there will be a mens photo-shoot to come so watch this space.

YBW Through Southeast Asia

Coming from a large family with lots brothers a plenty of cousins is proving to be quite convenient for t-shirt promotion and sales as I can tap into different generations, age groups and cliques with little effort. I am, of course, always looking for new opportunities for further promotion in every aspect and was fortunate enough that my youngest brother is setting off to discover Southeast Asia on his own back this summer.  As well as being amazingly excited for him, as I have never experienced those countries I have always dreamed of exploring, I straight away saw this as an opportunity to get some aw inspiring shots with some YBW tees thrown in the mix.  On top of this it also gives the YBW brand a chance to show its face on a larger scale and less native or local as it seems to be lately and tap into the travelling community. Gotta keep thinking big.
Keep your eyes out for more posted from YBW in Southeast Asia.
All folded ready for a bit of early morning summer market action in Bath. Be there or be Square.

YBW Tie-Dye

 So i've always loved a bit of tie-dye and it seems to be coming back with full force so I thought I'd try my hand at a full run to be finally screen printed to go on sale for the summer.  Here you can see my initial set up of dye mix, salt, water and prepared garments ranging in sizes from small to large. To pattern my garments I've used natural string and set up a rig so as to gage the the distance of stripes of each garment so there is a level of continuity in the run.